the North of England’s leading arts festival- The Times
Join the Festival Spirit
The 2012 Harrogate International Festivals programme provides an environment for businesses to have a unique interaction with their target audience, through the Summer Festival and the Theakstons Old Peculier Crime Writing Festival. The resonating impact of the arts leaves audiences open minded, allowing sponsors and advertisers to really get their message across.
Don’t miss an unrivalled opportunity to reach high volumes of ABC1 professionals and high net worth individuals in one place over a set period of time.
With 90,000 people attending Festival events each year, generating an estimated economic impact of £4.1m and media coverage in excess of £1m, can you afford to miss it?
Ways to get involved
We work with our partners to create mutually beneficial packages that deliver a wide range of benefits tailored to your specific brand objectives. All of our partnerships are bespoke to match business development, marketing and public relations objectives from title sponsorship to individual event support. We work with a range of budgets to achive best return on investment for our partners and there is also a range of options to create a longer-term partnership through our Premier Partners scheme, offering exposure to all Festival audiences.
Below are just some of the ways in which your business can be associated with Yorkshire’s most prestigious event of the year:
Takes the good name of Harrogate around the world in ways no amount of advertising could achieve.- Yorkshire Post
The Festivals’ annual programme:
Harrogate International Sunday Series (January – April)
A distinguished season of classical Sunday morning coffee concerts, the Sunday Series is an opportunity to see some of the most illustrious classical acts at work today.
Harrogate International Festival (throughout July)
Attracting over 40,000 people each year, the Summer Festival remains the centrepiece of Harrogate International Festivals calendar.
Harrogate Children’s Festival (July)
A unique Children’s Festival featuring arts, music, science and literature.
Raworths Literary & Lecture Series (July)An exciting literature and lecture series curated by journalist and author Henry Sutton.
Harrogate Fringe Festival (July)Supporting a thriving local arts scene.
Theakstons Old Peculier Crime Writing Festival (July)
The Festival is the biggest event of its kind in the world achieving huge positive media coverage; in 2011 there were 53 million opportunities to read about the Festival.
Theakstons Old Peculier Crime Novel of the Year (April – July)
Prestigious national literary prize in partnership with Asda, the Daily Mirror and libraries nationwide.
Reach Out: Year-Round Engagement (January – December)The Festivals learning and participating Community and Education ProgrammeHIF’s learning activates engage at-risk groups and school children across the region in music, sport and literacy, and has reached over 6,000 young people in the last 2 years.
A year-round programme of events and engagement including Salon North and a wide-ranging programme of community engagement, creative learning and advocacy presented for a broad range of audiences.
To discover how you can benefit from an association with the Festivals please contact us on: 01423 562303 or sharon@harrogate-festival.org.uk
