Harrogate International Festivals



Advertising with
Harrogate International Festivals

90,000 people attend our prestigious Festivals each year, with an estimated economic impact of £8.2m and media coverage in excess of £3m.

The resonating impact of the Arts offers an unrivaled opportunity to reach high volumes of ABC1 professionals. From adverts in our 30,000 Event Guides to your logo online (we attract over 129,000 visitors from around the globe), you can get visibility and inspire confidence in your brand directly to this sought after audience.

Event Guide 

Our Festival Event Guide is a full A5 brochure detailing all Festival events throughout July, circulated in the months running up to and during the Summer. Our 25,000 Event Guides are printed and distributed across Yorkshire, circulating in high footfall businesses and attractions, cafes, community areas as well as homes of our audience and supporters, in addition to our 10,000 strong database of core supporters.

Our Souvenir Programme Book

Our Festival programme is a high quality, full colour, perfect bound publication that provides more details about all Festival events in July. Packed with exclusive in-depth articles, features and interviews on our world class artists. Our 2,000 Programme Books are printed and distributed at all Festival events during the Summer to ABC1 dedicated audience.

Digital Marketing

From Summer 2021-Summer 2022, our website harrogateinternationalfestivals.com had over 749,000 page views with more than 129,000 of these unique page views. We received over 2 million impressions on Twitter and reached almost 800,000 users on Facebook and Instagram. Our online press across all Festivals was viewed by 8.2 million people. 314 Newsletters were sent to our database of over 16,000 dedicated festival fans.


Outdoor marketing made easy. Utilise our three outdoor Roundels, located at Betty’s, Library Gardens and the Hydro Swimming Pool to advertise your upcoming event or organisation. Contact 01423 562303 or email the Team for availability and pricing.

Poster Distribution 

Advertise your event or organisation through our B2 Poster Boards, located in 16 highly visible, high footfall locations within the Harrogate area. Please find below further detail on eligibility, costings, and timescales:

Category 1 – £50 fee plus £10 VAT totalling £60 (4- 8 posters , 4 weeks).
Local: registered arts charity events, voluntary organisations, community groups and not-for-profit arts and cultural organisations

Category 2 – £150 fee plus £30 VAT totalling £180 (4-8 posters, 4 weeks).
Non- local: (outside of Harrogate District) registered arts charity events, voluntary organisations, community groups and not-for-profit arts and cultural organisations, plus any commercial events (local/non local).

Please enquire about availability through info@harrogate-festival.org.uk before completing a Poster Order Form 

We are not able to accept poster distribution without this form. If you are a registered charity, you are eligible for a zero rate of VAT. In order for us to process this, it is essential that you complete and return a Charity Advertising zero rated VAT form

To discover how you can benefit from advertising with the Festivals, and to find out more about our package deals, please contact us on: 01423 562 303.